Claim your free 2010 double sided wall chart
THE catwalk waif may be losing her sway. Miuccia Prada, the most-watched trendsetter in the fashion world, has signalled a move to curvier models by choosing a busty mannequin to parade a new sweater on the Milan runway where before she had stuck almost exclusively to stick-thin girls, writes Maurice Chittenden.
Experts are predicting that Prada’s lead will be followed in Paris this week by designers responding to health concerns sparked by the deaths of three South American “size zero” models and their influence on young girls.
Lara Stone, a size 8 Dutch model with a 34in bust, was cast last week by Prada, head of the label founded by her grandfather, to model a fine-knit but virtually see-through top to show off her breasts. “The casting was personal to her,” said the designer’s spokeswoman in Milan.
The performance by a bra-less Stone, 23, was in stark contrast to the far thinner and flatter-chested models who followed her.
Paula Reed, style director of Grazia magazine who also sat on an inquiry into models’ health for the British Fashion Council, was one of those present.
“It is good to see Prada using healthy-looking models,” said Reed. “Miuccia Prada is such an influential designer that others are bound to copy her. She is a mother too so this is an important message she is sending out to the fashion industry.”
Today, The Sunday Times Style magazine gives Keeley Hazell, whose gravity-defying 32E breasts have made her Britain’s leading glamour model, her first fashion shoot.
Hazell, 21, a size 8 from Lewisham, south London, said: “I love being able to tuck into pie and mash. I love food and couldn’t bear the thought of missing it just to promote a pair of Prada trousers.”
She added: “Guys always tell me they prefer a girl with curves because it’s more natural and womanly. Generally, most guys don’t like girls who look anorexic.
“We should start promoting women like Cindy Crawford again. She maintained a career at the top of modelling for a long time while still looking curvy.”
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
With rail travel in Europe on the rise, we review the benefits of travelling by train
In this special section we explore new food trends to help improve your dinner party and impress guests
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
1998
£47,955
2004
£56,950
Essex
Check your free Experian credit report before applying
Car Insurance
c. £70,000
The Duke of Edinburgh’s Award
Windsor
£123,460 pa
The Law Commission
London
Southwark County Council
£100,000
Home Office
Liverpool
Moments from Battersea Park.
For sale with Winkworth
Find out about shared ownership.
See your free Experian credit report beforehand
Includes flights, accommodation with room upgrades, transfers city tours in Hong Kong and Bangkok.
PremierHolidays.co.uk
For your ultimate tailor-made ski holiday, click here
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
Choose from the beautiful landscape and tranquil beaches of Oahu, Kauai, Maui & Big Island.
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.